I'm Jon Jordan, a creative and entrepreneur based in Reading, PA. I consider myself a pop culture enthusiast — intrigued by anything weird, creative, or unique. While I am passionate about all forms of digital media, I've had a special love for film since a young age.
The Early Years: Parallel Pictures
Growing up, I idolized filmmakers like Steven Spielberg and Tim Burton, which inspired me to start producing my own short films. My childhood friends and I spent our weekends and summer vacations making terrible movies for my made-up production company, Parallel Pictures. Looking back, the films were awful, but we had an incredible time making them. Today, I credit Parallel Pictures as my very first entrepreneurial venture.
Middle School: PwnZonez & THE NINTENDO BEAST
Entering middle school, my friends and I turned our attention to video games. We dreamed of building our own gaming YouTube channels, which led to my next, slightly more serious venture: PwnZonez. PwnZonez was a gaming website and YouTube channel dedicated to promoting indie and lesser-known video games. The site featured breaking industry news and developer Q&As, while the channel focused on gameplay, walkthroughs, and commentary. Around this time, I also created a casual side channel called The Nintendo Beast, dedicated solely to the Nintendo properties I especially loved.
High School: GONE POSTAL RECORDS
By high school, I had become obsessed with electronic music culture. I briefly dabbled in music production, making mediocre dubstep under the alias Gone Postal, but quickly shifted my focus from producing to my next venture: Gone Postal Records. This electronic music label is aimed at promoting and distributing tracks for rising producers around the world.
The Turning Point: FAOT MEDIA COMPANY
Eventually, I realized that all my projects shared a common foundation: a desire to promote the digital media I loved — whether that was short films, video games, or electronic music. Recognizing this trend, I founded my LLC Faot Media Company during my senior year of high school in April 2014. Faot Media serves as a platform to build a family of digital media groups, each specializing in the production, distribution, and promotion of a specific medium. With its formation, Gone Postal Records became the flagship Faot Media Group.
Social Entrepreneurship: POZZ GAMES
In 2017, I began reimagining my early PwnZonez project, eventually rebranding and relaunching it as Pozz Games — a gaming-centric YouTube channel.
From the beginning, I built Pozz Games with a focus on raising awareness and funds for cystic fibrosis research. It marked my first venture into social entrepreneurship, rooting social impact into the core of the project. Dedicated to one of my best friends — an integral part of the original PwnZonez team who passed away in 2018 from cystic fibrosis complications — Pozz Games unofficially launched in 2019. It now serves as the model for socially driven initiatives across Faot Media Company.
Revisiting the Past: THE NINTENDO BEAST
With the launch of Pozz Games, I decided to revisit The Nintendo Beast in early 2020. Despite sitting idle for years with just a few videos, the channel had managed to accumulate around 1.86k subscribers. On February 13, 2020, I uploaded a "State of the Channel" video announcing my return. After a year of consistent activity — including over 100 live streams and 100 new videos — the subscriber count spiked to 3.45k. I now consider this channel an extension of Pozz Games.
Renewing Past Loves: SKELETON KEYFRAME
In 2021, I found my way back to my first creative love: filmmaking. Specifically, I wanted to promote independent animation, including 2D, 3D, and my personal favorite, stop-motion. This led to the founding of Skeleton Keyframe, an animation-centric YouTube channel and virtual award show celebrating animation as an art form. My ultimate goal is to expand this project into the production and distribution of animated films as well.
Leveling Up: THE GAMER BEASTS
In 2022, I decided to bridge the gap between my gaming channels — The Nintendo Beast and Pozz Games — by launching a new spin-off venture: The Gamer Beasts (thegamerbeasts.com). I set out to build an apparel brand explicitly designed for true gamers, playfully tapping into the classic 'console wars' I grew up with.
On the surface, The Gamer Beasts apparel draws battle lines between rival fandoms. At its core, however, the brand is really about bringing players together through heated competition and a shared love of video games. It’s an invitation to choose a side, unleash your inner beast, and wear your fandom on your sleeve.
In The Works: SKELETON KEYFRAME Animation Festival
In 2026, Skeleton Keyframe kicked off its third season — bigger and better than ever before. We opened our submission window on January 1 for a full calendar year, intentionally offering a fee-free first quarter to better support independent animators. To attract more filmmakers and streamline our workflow, we also utilized the FilmFreeway platform for the very first time. The response has been incredible: our qualifying submissions have already reached 8.5 times the total volume of our previous season! Riding this new momentum, we have officially scheduled Skeleton Keyframe's first-ever in-person film festival, which will be hosted right here in my hometown of Reading, PA, on Sunday, February 28, 2027.
Returning to My Roots: Recent Creative Projects
Lately, I’ve found a renewed passion for pursuing personal creative projects, bringing me right back to my first creative love: filmmaking. While much of my day-to-day work already leans heavily on video editing, I felt it was important to step behind the camera again and push myself as a storyteller. Right now, I am editing my first real attempt at a festival-worthy documentary film titled America in Miniature. The film — much of which I actually shot back in 2017 — explores the history and legacy of the now-defunct, but undeniably iconic, Pennsylvania attraction, Roadside America.
Alongside the documentary, I've also been working in the local community media space. For my fellow movie lovers in the Greater Reading area, I produce a monthly TV program for Berks Community Television called At The Movies. Each month, I take viewers behind the scenes at local movie theaters, film festivals, and special film-centric events to spotlight their history and programming.
And that brings us to today. Thanks for taking the time to learn a little bit about me!
Visit my blog to keep up with all my latest projects.